Recently, the international luxury goods giant louis vuitton outlet throw lots of money of 4.3 billion euro acquisition of Italian luxury brand Bvlgari, which, with the “godfather of Chinese luxury goods,” said the luxury goods (Asia) Co., Ltd. China CEO Peng Meng Jun In an interview with China news agency reporters Cai Fang and Shi Biaoshi, “This acquisition is a rare Louis Vuitton in terms of strategic opportunity.” Jun Peng in Mongolia seems Bulgari extensive management experience and marketing channels of the Louis Vuitton Group will be very beneficial, Louis Vuitton, the deal is expected to help repair their own “weaknesses” in the future wings will be more “fullness.”
For a long time, with its Louis Vuitton Louis Vuitton, Givenchy, Hennessy, Christie, Dior, Guerlain, and other brands in wine, perfume, leather goods and other lucrative fields, but the watches and jewelry sector performance is always unsatisfactory. “Meng Peng Jun said that the lack of Louis Vuitton in the field of jewelry brand with international recognition, and jewelry and watches is precisely the two areas with higher profit margins. “The Bulgari watch sales revenue accounted for about 1 / 5, accounting for nearly half of the jewelry. Louis Vuitton, Bulgari, after the acquisition is expected to significantly improve its watch and jewelry brands, which have and Cartier, Tiffany and other businesses compete for market share in the corresponding strength. ”
Louis Vuitton is the world’s highest sales of luxury goods group, owns more than 50 internationally renowned luxury brands. Bulgari is 1884 by Sotirios Bulgari luxury goods maker founded to famous jewelry and watches, Cartier, following France and the United States after the world’s third largest Tiffany jewelry louis vuitton sale brand.
The high-profile acquisition of Bulgari, Jun Peng Meng that fact has long been a prelude to the Louis Vuitton Group. “Late last year, Louis Vuitton has acquired France’s top manufacturer of bags and accessories Hermes Group has about 20% of the shares, seems intent on holding, but the Hermes CEO Patrick Thomas said,” no intention of allowing Louis Vuitton, Hermes Holding “.”
“In 2010, benefit from the recovery of the global consumer goods market, Louis Vuitton’s sales rose 19% to 280 billion.” Meng Peng Jun said that Louis Vuitton now Shangpan Group’s share price to 114 euros, if this transactions between the two countries of France and Italy antitrust approval, and its stock price should also rise, which for the shareholders in terms of louis vuitton bags is like Nader Arnault dividend to them in school.
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